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Fashion’s

Night Out

Fashion’s Night Out, a global initiative launched by the CFDA, the City of New York and Vogue, began in 2009 to encourage consumers to support the fashion industry. We worked with the Vogue team and oversaw vendors to launch the Fashion’s Night Out website and app that held the listings of all the US based events where attendees could create their own itineraries. In addition to overseeing the development of the site, we also managed the relationship and events of key sponsors such as QVC, Lenovo and Maybelline. We were able to help grow this event to over 16 countries with thousands of participants all over the world.

 
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Agency: Vogue, CFDA, City of New York